/* ========================================
   NEW NORML MEDIA - Bold Creative Site
   ======================================== */

:root {
    --red: #FF0000;
    --red-light: #ffcccc;
    --red-bg: #ffe5e5;
    --red-hover: #cc0000;
    --black: #111111;
    --white: #ffffff;
    --gray-50: #fafafa;
    --gray-100: #f5f5f5;
    --gray-200: #e5e5e5;
    --gray-400: #a3a3a3;
    --gray-600: #525252;
    --gray-800: #262626;

    --font-display: 'Outfit', sans-serif;
    --font-body: 'DM Sans', sans-serif;
    --heading-weight: 800;

    --container: 1200px;
}

/* ---- Reset ---- */
*, *::before, *::after {
    margin: 0;
    padding: 0;
    box-sizing: border-box;
}

html {
    scroll-behavior: smooth;
    scroll-padding-top: 80px;
}

body {
    font-family: var(--font-body);
    color: var(--black);
    background: var(--white);
    line-height: 1.6;
    overflow-x: hidden;
    -webkit-font-smoothing: antialiased;
}

img {
    max-width: 100%;
    height: auto;
    display: block;
}

a { text-decoration: none; color: inherit; }

.container {
    max-width: var(--container);
    margin: 0 auto;
    padding: 0 32px;
    position: relative;
}

.red { color: var(--red); }
.text-white { color: var(--white); }
.display-font { font-family: var(--font-display); font-weight: var(--heading-weight); }

/* ---- Navigation ---- */
#navbar {
    position: fixed;
    top: 0;
    left: 0;
    right: 0;
    z-index: 1000;
    background: rgba(255, 255, 255, 0.95);
    backdrop-filter: blur(20px);
    -webkit-backdrop-filter: blur(20px);
    border-bottom: 1px solid transparent;
    transition: border-color 0.3s, box-shadow 0.3s;
}

#navbar.scrolled {
    border-bottom-color: var(--gray-200);
    box-shadow: 0 1px 12px rgba(0,0,0,0.04);
}

.nav-inner {
    max-width: var(--container);
    margin: 0 auto;
    padding: 0 32px;
    height: 72px;
    display: flex;
    align-items: center;
    justify-content: space-between;
}

.logo-img { height: 44px; width: auto; }

.nav-links {
    display: flex;
    align-items: center;
    gap: 36px;
}

.nav-links a {
    font-size: 15px;
    font-weight: 600;
    color: var(--gray-600);
    transition: color 0.2s;
}

.nav-links a:hover { color: var(--black); }

.nav-cta {
    background: var(--red) !important;
    color: var(--white) !important;
    padding: 10px 24px !important;
    border-radius: 50px;
    font-weight: 700 !important;
    transition: background 0.2s, transform 0.2s !important;
}

.nav-cta:hover {
    background: var(--red-hover) !important;
    transform: scale(1.02);
}

.mobile-menu-btn {
    display: none;
    background: none;
    border: none;
    cursor: pointer;
    width: 28px;
    height: 20px;
    position: relative;
    flex-direction: column;
    justify-content: space-between;
}

.mobile-menu-btn span {
    display: block;
    width: 100%;
    height: 2.5px;
    background: var(--black);
    border-radius: 2px;
    transition: all 0.3s;
}

#mobile-menu {
    display: none;
    position: fixed;
    top: 72px;
    left: 0;
    right: 0;
    background: var(--white);
    padding: 24px 32px;
    z-index: 999;
    flex-direction: column;
    gap: 16px;
    border-bottom: 1px solid var(--gray-200);
    box-shadow: 0 8px 24px rgba(0,0,0,0.06);
}

#mobile-menu.open { display: flex; }
#mobile-menu a { font-size: 18px; font-weight: 600; padding: 8px 0; }

/* ---- Buttons ---- */
.btn {
    display: inline-block;
    font-family: var(--font-display);
    font-weight: 700;
    font-size: 1rem;
    padding: 16px 40px;
    border-radius: 50px;
    cursor: pointer;
    transition: all 0.2s;
    border: none;
}

.btn-primary {
    background: var(--red);
    color: var(--white);
}

.btn-primary:hover {
    background: var(--red-hover);
    transform: translateY(-2px);
    box-shadow: 0 8px 24px rgba(255, 0, 0, 0.3);
}

.btn-outline {
    background: transparent;
    color: var(--black);
    border: 2.5px solid var(--black);
    padding: 14px 36px;
}

.btn-outline:hover {
    background: var(--black);
    color: var(--white);
    transform: translateY(-2px);
}

/* ---- Hero ---- */
#hero {
    min-height: 100vh;
    display: flex;
    align-items: center;
    padding: 100px 0 40px;
}

.hero-grid {
    max-width: var(--container);
    margin: 0 auto;
    padding: 0 32px;
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 40px;
    align-items: center;
}

.hero-text h1 {
    font-family: var(--font-display);
    font-weight: 800;
    font-size: clamp(3.5rem, 8vw, 7rem);
    line-height: 0.95;
    letter-spacing: -0.03em;
    margin-bottom: 32px;
}

.hero-text h1 .line {
    display: block;
}

.hero-line-small {
    font-size: 0.45em;
    font-weight: 700;
    letter-spacing: -0.01em;
    margin-top: 8px;
    color: var(--gray-600);
}

.hero-sub {
    font-size: 1.15rem;
    color: var(--gray-400);
    font-weight: 600;
    letter-spacing: 0.15em;
    text-transform: uppercase;
    margin-bottom: 40px;
}

.hero-illustration {
    display: flex;
    justify-content: center;
    align-items: center;
}

.hero-logo-big {
    width: 90%;
    max-width: 500px;
}

.hero-mascot {
    width: 255%;
    max-width: 1380px;
    filter: brightness(0) saturate(100%) invert(12%) sepia(95%) saturate(7404%) hue-rotate(0deg) brightness(101%) contrast(112%);
}

/* Floating animation */
.floating {
    animation: float 4s ease-in-out infinite;
}

@keyframes float {
    0%, 100% { transform: translateY(0); }
    50% { transform: translateY(-16px); }
}

/* ---- Marquee ---- */
.marquee {
    overflow: hidden;
    padding: 16px 0;
    white-space: nowrap;
}

.marquee-pink {
    background: var(--white);
}

.marquee-black {
    background: var(--black);
}

.marquee-white {
    background: var(--red-bg);
}

.marquee-logo {
    height: 40px;
    width: auto;
    object-fit: contain;
}

.marquee-item-logo {
    padding: 0 48px;
}

.marquee-track {
    display: flex;
    gap: 0;
    animation: marquee 20s linear infinite;
    width: max-content;
}

.marquee-reverse {
    animation: marquee-rev 20s linear infinite;
}

.marquee-item {
    display: inline-flex;
    align-items: center;
    gap: 12px;
    padding: 0 40px;
    font-family: var(--font-display);
    font-weight: 800;
    font-size: 1.4rem;
    color: var(--white);
    text-transform: uppercase;
    letter-spacing: 0.02em;
}

.marquee-icon {
    width: 96px;
    height: 96px;
    object-fit: contain;
}

@keyframes marquee {
    0% { transform: translateX(0); }
    100% { transform: translateX(-50%); }
}

@keyframes marquee-rev {
    0% { transform: translateX(0); }
    100% { transform: translateX(-50%); }
}

/* ---- Stats Bar ---- */
.stats-bar {
    background: var(--black);
    padding: 48px 0;
}

.stats-row {
    display: flex;
    justify-content: center;
    gap: 80px;
    text-align: center;
}

.stat-item {
    display: flex;
    flex-direction: column;
    gap: 4px;
}

.stat-number {
    font-family: var(--font-display);
    font-weight: 800;
    font-size: clamp(2rem, 4vw, 3rem);
    color: var(--red);
}

.stat-label {
    font-family: var(--font-body);
    font-weight: 500;
    font-size: 0.95rem;
    color: var(--white);
    text-transform: uppercase;
    letter-spacing: 0.05em;
}

/* ---- Results Rows ---- */
.results-rows {
    display: flex;
    flex-direction: column;
}

.rr-row {
    display: grid;
    grid-template-columns: 200px 1fr 1fr;
    gap: 40px;
    align-items: center;
    padding: 44px 0;
    border-bottom: 2px solid var(--gray-200);
}

.rr-row:first-child {
    border-top: 2px solid var(--gray-200);
}

.rr-brand {
    font-family: var(--font-display);
    font-weight: 800;
    font-size: 1.3rem;
    color: var(--black);
}

.rr-numbers {
    display: flex;
    gap: 40px;
}

.rr-num-block {
    text-align: left;
}

.rr-big-num {
    display: block;
    font-family: var(--font-display);
    font-weight: 900;
    font-size: clamp(2.8rem, 5vw, 4rem);
    color: var(--red);
    line-height: 1;
    margin-bottom: 4px;
}

.rr-label {
    display: block;
    font-family: var(--font-display);
    font-weight: 600;
    font-size: 0.75rem;
    color: var(--gray-400);
    text-transform: uppercase;
    letter-spacing: 0.08em;
}

.rr-desc {
    color: var(--gray-600);
    font-size: 0.95rem;
    line-height: 1.6;
    text-align: right;
}

.case-study-card {
    background: var(--white);
    border-radius: 24px;
    padding: 40px 36px;
    border: 2px solid var(--red-light);
    box-shadow: 0 4px 20px rgba(255, 0, 0, 0.08);
    transition: transform 0.3s, box-shadow 0.3s, border-color 0.3s;
    display: flex;
    flex-direction: column;
}

.case-study-card:hover {
    transform: translateY(-8px);
    box-shadow: 0 24px 56px rgba(255, 0, 0, 0.2);
    border-color: var(--red);
}

.cs-card-top {
    display: flex;
    align-items: center;
    gap: 14px;
    margin-bottom: 32px;
}

.cs-logo {
    width: 44px;
    height: 44px;
    object-fit: contain;
    border-radius: 12px;
    background: var(--black);
    padding: 8px;
    flex-shrink: 0;
}

.case-study-brand {
    font-family: var(--font-display);
    font-weight: 800;
    font-size: 1.3rem;
    color: var(--black);
    margin: 0;
    padding: 0;
    border: none;
    display: block;
}

.cs-stats-row {
    display: flex;
    gap: 16px;
    margin-bottom: 24px;
}

.cs-stat {
    flex: 1;
    text-align: center;
    background: var(--red);
    border-radius: 16px;
    padding: 24px 16px;
}

.cs-stat-full {
    flex: 1 1 100%;
}

.cs-stat-number {
    display: block;
    font-family: var(--font-display);
    font-weight: 800;
    font-size: clamp(2.4rem, 4vw, 3.2rem);
    color: var(--white);
    line-height: 1;
    margin-bottom: 6px;
}

.cs-stat-label {
    display: block;
    font-family: var(--font-display);
    font-weight: 700;
    font-size: 0.75rem;
    color: rgba(255, 255, 255, 0.85);
    text-transform: uppercase;
    letter-spacing: 0.08em;
}

.cs-oneliner {
    color: var(--gray-600);
    font-size: 0.9rem;
    line-height: 1.6;
    margin-top: auto;
    padding-top: 4px;
}

/* ---- Process ---- */
.journey {
    position: relative;
    margin-top: 64px;
    padding-top: 48px;
}

.journey-track {
    position: absolute;
    top: 88px;
    left: 10%;
    right: 10%;
    height: 4px;
}

.journey-line {
    position: absolute;
    inset: 0;
    background: rgba(255, 255, 255, 0.12);
    border-radius: 2px;
}

.journey-line-fill {
    position: absolute;
    top: 0;
    left: 0;
    bottom: 0;
    width: 0%;
    background: linear-gradient(90deg, var(--red), #ff6666);
    border-radius: 2px;
    transition: width 0.8s ease-out;
    box-shadow: 0 0 16px rgba(255, 0, 0, 0.5);
}

.journey-stops {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 40px;
    position: relative;
}

.journey-stop {
    text-align: center;
    opacity: 0;
    transform: translateY(24px);
    transition: opacity 0.6s ease, transform 0.6s ease;
}

.journey-stop.visible {
    opacity: 1;
    transform: translateY(0);
}

.journey-node {
    width: 80px;
    height: 80px;
    border-radius: 50%;
    background: var(--black);
    border: 3px solid rgba(255, 255, 255, 0.15);
    display: flex;
    align-items: center;
    justify-content: center;
    margin: 0 auto 28px;
    position: relative;
    transition: border-color 0.4s ease, box-shadow 0.4s ease;
}

.journey-stop.visible .journey-node {
    border-color: var(--red);
    box-shadow: 0 0 24px rgba(255, 0, 0, 0.35);
}

.journey-icon {
    font-size: 2rem;
    line-height: 1;
}

.journey-stop h3 {
    font-family: var(--font-display);
    font-weight: 700;
    font-size: 1.4rem;
    color: var(--white);
    margin-bottom: 12px;
}

.journey-stop p {
    color: var(--gray-300);
    line-height: 1.7;
    font-size: 0.95rem;
    max-width: 280px;
    margin: 0 auto;
}

/* ---- Cost Comparison (Versus) ---- */
.versus-losers {
    display: flex;
    align-items: center;
    justify-content: center;
    gap: 24px;
    margin-top: 48px;
    margin-bottom: 48px;
}

.versus-card {
    flex: 1;
    max-width: 400px;
    border-radius: 24px;
    padding: 40px 32px;
    text-align: center;
    position: relative;
    overflow: hidden;
}

.versus-loser {
    background: var(--gray-50);
    border: 2px solid var(--gray-200);
    opacity: 0.85;
}

.versus-stamp {
    position: absolute;
    top: 50%;
    left: 50%;
    transform: translate(-50%, -50%) rotate(-12deg);
    font-size: 10rem;
    font-weight: 900;
    color: rgba(255, 0, 0, 0.08);
    pointer-events: none;
    line-height: 1;
}

.versus-emoji {
    font-size: 3rem;
    margin-bottom: 16px;
}

.versus-card h3 {
    font-family: var(--font-display);
    font-weight: 800;
    font-size: 1.5rem;
    color: var(--black);
    margin-bottom: 8px;
}

.versus-price {
    font-family: var(--font-display);
    font-weight: 800;
    font-size: 2.2rem;
    color: #c0392b;
    display: block;
    margin-bottom: 20px;
    text-decoration: line-through;
    text-decoration-color: var(--red);
    text-decoration-thickness: 3px;
}

.versus-price small {
    font-size: 0.45em;
    font-weight: 600;
    opacity: 0.7;
}

.versus-pain-list {
    display: flex;
    flex-direction: column;
    gap: 8px;
}

.versus-pain {
    font-size: 0.9rem;
    color: var(--gray-600);
    background: rgba(255, 0, 0, 0.04);
    padding: 8px 16px;
    border-radius: 10px;
    border: 1px solid rgba(255, 0, 0, 0.08);
}

.versus-vs {
    font-family: var(--font-display);
    font-weight: 900;
    font-size: 1.8rem;
    color: var(--gray-400);
    letter-spacing: 0.05em;
    flex-shrink: 0;
}

/* Winner card */
.versus-winner-wrapper {
    display: flex;
    justify-content: center;
}

.versus-winner {
    max-width: 720px;
    width: 100%;
    background: var(--black);
    border: 2px solid var(--red);
    border-radius: 28px;
    padding: 48px 44px;
    position: relative;
    box-shadow: 0 0 60px rgba(255, 0, 0, 0.15), 0 24px 48px rgba(0, 0, 0, 0.2);
    animation: winnerPulse 3s ease-in-out infinite;
}

@keyframes winnerPulse {
    0%, 100% { box-shadow: 0 0 60px rgba(255, 0, 0, 0.15), 0 24px 48px rgba(0, 0, 0, 0.2); }
    50% { box-shadow: 0 0 80px rgba(255, 0, 0, 0.25), 0 24px 48px rgba(0, 0, 0, 0.2); }
}

.versus-winner-badge {
    position: absolute;
    top: -16px;
    left: 50%;
    transform: translateX(-50%);
    background: var(--red);
    color: var(--white);
    font-family: var(--font-display);
    font-weight: 800;
    font-size: 0.85rem;
    padding: 8px 28px;
    border-radius: 50px;
    text-transform: uppercase;
    letter-spacing: 0.08em;
    white-space: nowrap;
}

.versus-winner-header {
    display: flex;
    align-items: center;
    gap: 24px;
    margin-bottom: 36px;
    margin-top: 12px;
}

.versus-winner-emoji {
    font-size: 3.5rem;
    background: rgba(255, 0, 0, 0.1);
    width: 80px;
    height: 80px;
    border-radius: 20px;
    display: flex;
    align-items: center;
    justify-content: center;
    flex-shrink: 0;
}

.versus-winner h3 {
    font-family: var(--font-display);
    font-weight: 800;
    font-size: 1.8rem;
    color: var(--white);
    margin-bottom: 4px;
}

.versus-winner-price {
    font-family: var(--font-display);
    font-weight: 800;
    font-size: 2.4rem;
    color: var(--red);
}

.versus-winner-price small {
    font-size: 0.4em;
    font-weight: 600;
    color: var(--gray-400);
}

.versus-benefits {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 20px;
    margin-bottom: 36px;
}

.versus-benefit {
    display: flex;
    gap: 14px;
    align-items: flex-start;
    background: rgba(255, 255, 255, 0.04);
    border: 1px solid rgba(255, 255, 255, 0.08);
    border-radius: 16px;
    padding: 20px;
    transition: border-color 0.3s, background 0.3s;
}

.versus-benefit:hover {
    border-color: rgba(255, 0, 0, 0.3);
    background: rgba(255, 0, 0, 0.05);
}

.vb-icon {
    font-size: 1.6rem;
    flex-shrink: 0;
    width: 44px;
    height: 44px;
    background: rgba(255, 0, 0, 0.1);
    border-radius: 12px;
    display: flex;
    align-items: center;
    justify-content: center;
}

.versus-benefit strong {
    font-family: var(--font-display);
    font-weight: 700;
    font-size: 1rem;
    color: var(--white);
    display: block;
    margin-bottom: 4px;
}

.versus-benefit p {
    font-size: 0.85rem;
    color: var(--gray-400);
    line-height: 1.5;
    margin: 0;
}

.versus-cta {
    display: block;
    text-align: center;
    width: 100%;
    font-size: 1.1rem;
    padding: 18px 40px;
}

/* ---- Pricing ---- */
.pricing-grid {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 28px;
    margin-top: 48px;
    align-items: start;
}

.pricing-card {
    background: var(--gray-800);
    border-radius: 20px;
    padding: 40px 32px;
    position: relative;
}

.pricing-featured {
    border: 2px solid var(--red);
    padding-top: 56px;
}

.pricing-badge {
    position: absolute;
    top: -1px;
    left: 50%;
    transform: translateX(-50%);
    background: var(--red);
    color: var(--white);
    font-family: var(--font-display);
    font-weight: 700;
    font-size: 0.8rem;
    padding: 6px 20px;
    border-radius: 0 0 12px 12px;
    text-transform: uppercase;
    letter-spacing: 0.05em;
}

.pricing-tier {
    font-family: var(--font-display);
    font-weight: 800;
    font-size: 1.5rem;
    color: var(--white);
    margin-bottom: 8px;
}

.pricing-price {
    font-family: var(--font-display);
    font-weight: 800;
    font-size: clamp(2rem, 3vw, 2.8rem);
    color: var(--red);
    display: block;
    margin-bottom: 12px;
}

.pricing-price small {
    font-size: 0.45em;
    font-weight: 600;
    color: var(--gray-400);
}

.pricing-best {
    font-size: 0.85rem;
    color: var(--gray-400);
    font-style: italic;
    margin-bottom: 20px;
    line-height: 1.5;
}

.pricing-card ul {
    list-style: none;
    margin-bottom: 28px;
    font-size: 0.9rem;
    color: var(--gray-200);
    line-height: 1.9;
}

.pricing-card li::before {
    content: '\2713';
    color: var(--red);
    font-weight: 700;
    margin-right: 10px;
}

.btn-outline-light {
    border-color: var(--white);
    color: var(--white);
}

.btn-outline-light:hover {
    background: var(--white);
    color: var(--black);
}

/* Pricing Extras */
.pricing-extras {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 28px;
    margin-top: 48px;
}

.pricing-extra-card {
    background: var(--gray-800);
    border-radius: 20px;
    padding: 36px 32px;
    border: 1px solid var(--gray-700, #333);
}

.pricing-extra-card h4 {
    font-family: var(--font-heading);
    font-size: 1.3rem;
    color: var(--white);
    margin-bottom: 12px;
}

.pricing-extra-card p {
    color: var(--gray-400);
    font-size: 1rem;
    line-height: 1.6;
}

.red-link {
    color: var(--red);
    text-decoration: underline;
    text-underline-offset: 3px;
}

.red-link:hover {
    color: var(--white);
}

/* ---- Section Styles ---- */
.section-white {
    background: var(--white);
    padding: 120px 0;
}

.section-black {
    background: var(--black);
    color: var(--white);
    padding: 120px 0;
    position: relative;
    overflow: hidden;
}

.section-red {
    background: var(--red-bg);
    padding: 120px 0;
    position: relative;
    overflow: hidden;
}

.eyebrow {
    display: inline-block;
    font-family: var(--font-display);
    font-weight: 700;
    font-size: 0.85rem;
    text-transform: uppercase;
    letter-spacing: 0.15em;
    color: var(--red);
    margin-bottom: 16px;
}

.eyebrow-light { color: var(--red); }
.eyebrow-dark { color: var(--black); }

.big-heading {
    font-family: var(--font-display);
    font-weight: 800;
    font-size: clamp(2.5rem, 5vw, 4rem);
    line-height: 1.05;
    letter-spacing: -0.02em;
    margin-bottom: 48px;
}

.section-header-row {
    margin-bottom: 64px;
}

/* ---- Services Grid ---- */
.svc-grid {
    display: flex;
    align-items: stretch;
    gap: 0;
}

.svc-item {
    flex: 1;
    padding: 0 40px;
    text-align: center;
}

.svc-divider {
    width: 2px;
    background: var(--gray-200);
    flex-shrink: 0;
}

.svc-emoji {
    font-size: 3.2rem;
    margin-bottom: 28px;
}

.svc-item h3 {
    font-family: var(--font-display);
    font-weight: 800;
    font-size: 1.6rem;
    color: var(--black);
    margin-bottom: 16px;
}

.svc-item p {
    color: var(--gray-600);
    font-size: 1rem;
    line-height: 1.7;
}

/* ---- Work / Phone Showcase ---- */
.phone-grid {
    display: flex;
    justify-content: center;
    gap: 28px;
    flex-wrap: wrap;
}

.phone-mockup {
    transition: transform 0.3s;
}

.phone-mockup:hover {
    transform: translateY(-12px);
}

.phone-mockup:nth-child(even) {
    margin-top: 40px;
}

.phone-frame {
    width: 200px;
    height: 390px;
    background: transparent;
    border-radius: 24px;
    padding: 0;
    overflow: hidden;
    box-shadow: 0 0 60px 20px rgba(255, 255, 255, 0.12), 0 0 120px 40px rgba(255, 255, 255, 0.06), 0 0 200px 80px rgba(255, 255, 255, 0.03);
}

.phone-screen {
    width: 100%;
    height: 100%;
    background: var(--black);
    border-radius: 24px;
    overflow: hidden;
    display: flex;
    align-items: center;
    justify-content: center;
}

.phone-screen video {
    width: 100%;
    height: 100%;
    object-fit: cover;
    display: block;
    border: none;
}

.phone-screen iframe {
    position: absolute;
    top: 50%;
    left: 50%;
    width: 120%;
    height: 120%;
    transform: translate(-50%, -50%);
    display: block;
    border: none;
}

.phone-screen {
    position: relative;
}

.video-placeholder {
    width: 100%;
    height: 100%;
    background: linear-gradient(135deg, var(--red-light), var(--gray-100));
    display: flex;
    align-items: center;
    justify-content: center;
    font-weight: 700;
    color: var(--gray-400);
    font-size: 0.875rem;
}

/* Video marquee */
.video-marquee {
    overflow: hidden;
    width: 100%;
    padding: 20px 0;
}

.video-marquee-track {
    display: flex;
    gap: 24px;
    animation: videoScroll 50s linear infinite;
    width: max-content;
}

.video-marquee-track .phone-mockup {
    flex-shrink: 0;
}

.video-marquee-track .phone-frame {
    width: 220px;
    height: 420px;
}

.video-marquee-track .phone-mockup:nth-child(even) {
    margin-top: 40px;
}

@keyframes videoScroll {
    0% { transform: translateX(0); }
    100% { transform: translateX(-50%); }
}

/* Work layout */
.work-layout {
    display: flex;
    flex-direction: column;
    align-items: center;
    gap: 40px;
}

/* ---- Testimonials (iPhone Chat) ---- */
.testimonials-layout {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 60px;
    align-items: center;
}

.testimonials-left {
    position: sticky;
    top: 120px;
}

.testimonials-left .big-heading {
    margin-bottom: 20px;
}

.testimonials-sub {
    font-size: 1.1rem;
    color: var(--gray-600);
    font-weight: 500;
    line-height: 1.6;
    margin-bottom: 40px;
}

.testimonials-logo {
    width: 200px;
}

.iphone-wrapper {
    display: flex;
    justify-content: center;
}

.iphone-frame {
    width: 380px;
    background: #000;
    border-radius: 52px;
    padding: 14px;
    box-shadow: 0 24px 80px rgba(0, 0, 0, 0.25), 0 0 0 2px rgba(255,255,255,0.08);
    position: relative;
}

.iphone-notch {
    width: 120px;
    height: 28px;
    background: #000;
    border-radius: 0 0 18px 18px;
    position: absolute;
    top: 14px;
    left: 50%;
    transform: translateX(-50%);
    z-index: 10;
}

.iphone-screen {
    background: #000;
    border-radius: 40px;
    overflow: hidden;
    display: flex;
    flex-direction: column;
}

.iphone-status-bar {
    display: flex;
    justify-content: space-between;
    align-items: center;
    padding: 16px 28px 8px;
    font-size: 0.8rem;
    font-weight: 600;
    color: #fff;
    background: #000;
    position: relative;
    z-index: 5;
}

.status-icons {
    display: flex;
    align-items: center;
    gap: 6px;
}

.chat-messages {
    padding: 12px 14px 16px;
    display: flex;
    flex-direction: column;
    gap: 6px;
    background: #000;
    max-height: 600px;
    overflow-y: auto;
}

.chat-sender-label {
    font-family: var(--font-display);
    font-weight: 700;
    font-size: 0.7rem;
    text-transform: uppercase;
    letter-spacing: 0.1em;
    color: rgba(255,255,255,0.35);
    text-align: center;
    padding: 14px 0 6px;
}

.chat-sender-label:first-child {
    padding-top: 4px;
}

.bubble {
    padding: 10px 16px;
    border-radius: 20px;
    font-size: 0.9rem;
    line-height: 1.45;
    max-width: 82%;
    position: relative;
    opacity: 0;
}

.bubble-gray {
    align-self: flex-start;
    background: #2C2C2E;
    color: #fff;
    border-bottom-left-radius: 6px;
}

.bubble-blue {
    align-self: flex-end;
    background: #007AFF;
    color: #fff;
    border-bottom-right-radius: 6px;
}

.iphone-input-bar {
    padding: 10px 14px 28px;
    background: #000;
    border-top: 1px solid rgba(255,255,255,0.08);
}

.input-fake {
    background: rgba(255,255,255,0.08);
    border: 1px solid rgba(255,255,255,0.12);
    border-radius: 20px;
    padding: 10px 18px;
    font-size: 0.85rem;
    color: rgba(255,255,255,0.3);
}

.iphone-home-bar {
    width: 140px;
    height: 5px;
    background: rgba(255,255,255,0.3);
    border-radius: 100px;
    margin: 8px auto 4px;
}

/* Bubble stagger animation */
.iphone-wrapper.visible .bubble {
    animation: bubbleIn 0.35s ease both;
}

.iphone-wrapper.visible .bubble:nth-child(1) { animation-delay: 0.1s; }
.iphone-wrapper.visible .bubble:nth-child(2) { animation-delay: 0.25s; }
.iphone-wrapper.visible .bubble:nth-child(3) { animation-delay: 0.4s; }
.iphone-wrapper.visible .bubble:nth-child(4) { animation-delay: 0.55s; }
.iphone-wrapper.visible .bubble:nth-child(5) { animation-delay: 0.7s; }
.iphone-wrapper.visible .bubble:nth-child(6) { animation-delay: 0.85s; }
.iphone-wrapper.visible .bubble:nth-child(7) { animation-delay: 1.0s; }
.iphone-wrapper.visible .bubble:nth-child(8) { animation-delay: 1.15s; }
.iphone-wrapper.visible .bubble:nth-child(9) { animation-delay: 1.3s; }
.iphone-wrapper.visible .bubble:nth-child(10) { animation-delay: 1.45s; }
.iphone-wrapper.visible .bubble:nth-child(11) { animation-delay: 1.6s; }
.iphone-wrapper.visible .bubble:nth-child(12) { animation-delay: 1.75s; }
.iphone-wrapper.visible .bubble:nth-child(13) { animation-delay: 1.9s; }
.iphone-wrapper.visible .bubble:nth-child(14) { animation-delay: 2.05s; }

@keyframes bubbleIn {
    from {
        opacity: 0;
        transform: translateY(10px) scale(0.96);
    }
    to {
        opacity: 1;
        transform: translateY(0) scale(1);
    }
}

/* Also animate the sender labels */
.iphone-wrapper.visible .chat-sender-label {
    animation: bubbleIn 0.3s ease both;
}

/* ---- About Luke ---- */
.about-layout {
    display: grid;
    grid-template-columns: 1fr 1.2fr;
    gap: 80px;
    align-items: center;
}

.about-photos {
    display: flex;
    justify-content: center;
}

.about-photo-single {
    width: 100%;
    max-width: 460px;
    height: 520px;
    object-fit: cover;
    object-position: right center;
    border-radius: 24px;
    box-shadow: 0 24px 64px rgba(0, 0, 0, 0.4);
    border: 3px solid rgba(255, 0, 0, 0.3);
}

.about-bio {
    font-size: 1.1rem;
    color: var(--gray-400);
    line-height: 1.8;
    margin-bottom: 16px;
}

.about-bio strong {
    color: var(--white);
}

/* ---- Book a Call ---- */
.book-layout {
    display: grid;
    grid-template-columns: 1fr 1.2fr;
    gap: 64px;
    align-items: start;
}

.book-left {
    position: sticky;
    top: 120px;
}

.book-logo {
    width: 260px;
    margin-top: 40px;
}

.calendly-wrapper {
    border-radius: 20px;
    overflow: hidden;
    background: var(--gray-50);
}

/* ---- Footer ---- */
footer {
    background: var(--black);
    color: var(--white);
    padding: 80px 0 40px;
}

.footer-inner {
    display: flex;
    flex-direction: column;
    gap: 48px;
}

.footer-top {
    display: flex;
    align-items: center;
    justify-content: space-between;
}

.footer-logo-img { height: 48px; }

.footer-links {
    display: flex;
    gap: 32px;
}

.footer-links a {
    color: var(--gray-400);
    font-size: 0.9rem;
    font-weight: 600;
    transition: color 0.2s;
}

.footer-links a:hover { color: var(--white); }

.footer-bottom {
    display: flex;
    align-items: center;
    justify-content: space-between;
    border-top: 1px solid var(--gray-800);
    padding-top: 32px;
}

.footer-copy {
    color: var(--gray-600);
    font-size: 0.8rem;
}

/* ---- Animations ---- */
.fade-in {
    opacity: 0;
    transform: translateY(32px);
    transition: opacity 0.7s ease, transform 0.7s ease;
}

.fade-in.visible {
    opacity: 1;
    transform: translateY(0);
}

.slide-left {
    opacity: 0;
    transform: translateX(-40px);
    transition: opacity 0.7s ease, transform 0.7s ease;
}

.slide-left.visible {
    opacity: 1;
    transform: translateX(0);
}

.slide-right {
    opacity: 0;
    transform: translateX(40px);
    transition: opacity 0.7s ease, transform 0.7s ease;
}

.slide-right.visible {
    opacity: 1;
    transform: translateX(0);
}

/* ---- Responsive ---- */
@media (max-width: 900px) {
    .container { padding: 0 20px; }
    .nav-links { display: none; }
    .mobile-menu-btn { display: flex; }

    .stats-row {
        display: grid;
        grid-template-columns: 1fr 1fr;
        gap: 24px 16px;
    }

    .rr-row { grid-template-columns: 1fr; gap: 16px; padding: 32px 0; }
    .rr-brand { font-size: 1.1rem; }
    .rr-big-num { font-size: 2.5rem; }
    .rr-desc { text-align: left; }

    .journey-stops { grid-template-columns: 1fr; gap: 32px; }
    .journey-track { display: none; }
    .journey { padding-top: 0; }

    .versus-losers { flex-direction: column; }
    .versus-card { max-width: 100%; }
    .versus-vs { transform: rotate(90deg); }
    .versus-winner { padding: 36px 24px; }
    .versus-benefits { grid-template-columns: 1fr; }
    .versus-winner-header { flex-direction: column; text-align: center; }
    .versus-winner-price { font-size: 2rem; }

    .pricing-grid {
        grid-template-columns: 1fr;
        max-width: 480px;
        margin-left: auto;
        margin-right: auto;
    }

    .pricing-extras {
        grid-template-columns: 1fr;
        max-width: 480px;
        margin-left: auto;
        margin-right: auto;
    }

    .hero-grid {
        grid-template-columns: 1fr;
        text-align: center;
        padding: 0 20px;
    }

    .hero-illustration {
        max-width: 280px;
        margin: 0 auto;
    }

    .hero-logo-big {
        width: 260px;
        max-width: 100%;
    }

    .hero-text h1 { font-size: clamp(2.8rem, 10vw, 4.5rem); }
    .hero-sub { font-size: 0.95rem; }

    .svc-grid { flex-direction: column; gap: 40px; }
    .svc-divider { width: 100%; height: 2px; }
    .svc-item { padding: 0; }

    .work-layout { flex-direction: column; }

    .testimonials-layout {
        grid-template-columns: 1fr;
        gap: 40px;
        text-align: center;
    }

    .testimonials-left { position: static; }

    .testimonials-logo {
        width: 160px;
        margin: 0 auto;
    }

    .iphone-frame { width: 340px; border-radius: 44px; padding: 12px; }
    .iphone-screen { border-radius: 34px; }
    .iphone-notch { width: 100px; height: 24px; top: 12px; }

    .about-layout { grid-template-columns: 1fr; gap: 48px; text-align: center; }
    .about-photo-single { max-width: 100%; height: 400px; object-position: right top; }

    .book-layout { grid-template-columns: 1fr; gap: 40px; }
    .book-left { position: static; text-align: center; }
    .book-logo { margin: 24px auto 0; width: 180px; }

    .phone-grid { flex-wrap: wrap; justify-content: center; gap: 16px; }
    .phone-frame { width: 150px; height: 300px; }
    .phone-mockup:nth-child(even) { margin-top: 24px; }

    .marquee-icon { width: 48px; height: 48px; }
    .marquee-item { padding: 0 20px; font-size: 1rem; }

    .big-heading { font-size: clamp(2rem, 7vw, 3rem); }

    .section-white, .section-red { padding: 80px 0; }
    .section-black { padding: 60px 0; }
    .section-header-row { margin-bottom: 40px; }

    .comparison-card { padding: 32px 24px; }
    .pricing-card { padding: 32px 24px; }

    .footer-top { flex-direction: column; gap: 24px; text-align: center; }
    .footer-links { flex-wrap: wrap; justify-content: center; gap: 16px; }
    .footer-bottom { flex-direction: column; gap: 16px; text-align: center; }
    .calendly-wrapper { margin: 0 -20px; }
}

@media (max-width: 600px) {
    .container { padding: 0 16px; }
    .hero-grid { padding: 0 16px; }
    .hero-text h1 { font-size: clamp(2.2rem, 10vw, 3.5rem); }

    .phone-frame { width: 130px; height: 260px; border-radius: 22px; }
    .phone-screen { border-radius: 16px; }
    .phone-mockup:nth-child(even) { margin-top: 16px; }

    .service-heading { font-size: 1.5rem; }
    .stats-bar { padding: 32px 0; }
    .stat-number { font-size: 1.6rem; }
    .stat-label { font-size: 0.75rem; }

    .marquee-icon { width: 36px; height: 36px; }
    .marquee-item { padding: 0 14px; font-size: 0.85rem; }
    .marquee { padding: 10px 0; }

    .cs-logo { width: 36px; height: 36px; border-radius: 8px; padding: 6px; }
    .case-study-brand { font-size: 1.1rem; }
    .cs-card-top { margin-bottom: 20px; gap: 10px; }
    .cs-stat-number { font-size: 1.8rem; }
    .cs-stat { padding: 14px 10px; border-radius: 12px; }
    .cs-stat-label { font-size: 0.65rem; }
    .cs-oneliner { font-size: 0.8rem; }

    .iphone-frame { width: 100%; max-width: 360px; border-radius: 40px; padding: 10px; }
    .iphone-screen { border-radius: 32px; }
    .iphone-notch { width: 90px; height: 22px; top: 10px; }
    .bubble { font-size: 0.85rem; padding: 9px 14px; max-width: 86%; }
    .chat-messages { padding: 10px 10px 14px; }

    .btn { padding: 14px 32px; font-size: 0.9rem; }
    .section-white, .section-red { padding: 60px 0; }
    .section-black { padding: 40px 0; }
}

/* ---- Wide Screen Optimizations ---- */
@media (min-width: 1400px) {
    :root { --container: 1400px; }
    .hero-text h1 { font-size: clamp(4rem, 6vw, 8rem); }
    .hero-grid { gap: 60px; }
    .big-heading { font-size: clamp(3rem, 4.5vw, 5rem); }
    .services-list { gap: 64px; }
    .service-heading { font-size: 2.4rem; }
    .service-item p { font-size: 1.15rem; }
    .phone-frame { width: 240px; height: 470px; }
    .phone-grid { gap: 36px; }
    .case-studies-grid { gap: 32px; }
    .case-study-card { padding: 48px 44px; }
    .case-study-brand { font-size: 1.5rem; }
    .cs-stat-number { font-size: clamp(2.8rem, 4vw, 3.6rem); }
    .comparison-grid { gap: 36px; }
    .pricing-grid { gap: 36px; }
    .iphone-frame { width: 420px; border-radius: 56px; }
    .bubble { font-size: 0.95rem; padding: 12px 18px; }
    .section-white, .section-black, .section-red { padding: 140px 0; }
    .stats-row { gap: 100px; }
    .stat-number { font-size: clamp(2.5rem, 4vw, 3.5rem); }
    .book-layout { gap: 80px; }
}

@media (min-width: 1800px) {
    :root { --container: 1600px; }
    .hero-text h1 { font-size: clamp(5rem, 6vw, 9rem); }
    .hero-grid { gap: 80px; }
    .big-heading { font-size: clamp(3.5rem, 4vw, 5.5rem); }
    .services-list { gap: 80px; }
    .service-heading { font-size: 2.8rem; }
    .service-item p { font-size: 1.25rem; }
    .phone-frame { width: 280px; height: 550px; border-radius: 40px; }
    .phone-screen { border-radius: 32px; }
    .phone-grid { gap: 44px; }
    .case-studies-grid { gap: 40px; }
    .case-study-card { padding: 56px 52px; }
    .case-study-brand { font-size: 1.6rem; }
    .cs-stat-number { font-size: clamp(3rem, 4vw, 4rem); }
    .cs-logo { width: 52px; height: 52px; border-radius: 14px; }
    .cs-oneliner { font-size: 1rem; }
    .comparison-grid { gap: 44px; }
    .comparison-card { padding: 52px 40px; }
    .pricing-grid { gap: 44px; }
    .pricing-card { padding: 52px 40px; }
    .iphone-frame { width: 460px; border-radius: 60px; padding: 16px; }
    .bubble { font-size: 1rem; padding: 13px 20px; }
    .chat-messages { gap: 8px; }
    .section-white, .section-black, .section-red { padding: 160px 0; }
    .stats-bar { padding: 64px 0; }
    .stats-row { gap: 120px; }
    .stat-number { font-size: clamp(3rem, 4vw, 4rem); }
    .stat-label { font-size: 1.1rem; }
    .nav-inner { height: 84px; }
    .logo-img { height: 52px; }
    .nav-links { gap: 44px; }
    .nav-links a { font-size: 16px; }
    .marquee-icon { width: 120px; height: 120px; }
    .book-layout { gap: 100px; }
    .book-logo { width: 320px; }
    .hero-logo-big { width: 100%; }
    .journey-stops { gap: 60px; }
    .journey-node { width: 100px; height: 100px; }
    .journey-icon { font-size: 2.5rem; }
    .journey-stop h3 { font-size: 1.7rem; }
    .journey-stop p { font-size: 1.05rem; }
    .btn { font-size: 1.1rem; padding: 18px 48px; }
    .pricing-extras { gap: 44px; }
    .pricing-extra-card { padding: 44px 40px; }
}
